News - MAR 30 2023

LuLu Financial Holdings expands NBFC business in India; opens 10 new branches to take global branch network to 277

The new branches take LuLu Finserv’s branch count in India to 18

LuLu Financial Holdings – a leading financial services conglomerate headquartered in Abu Dhabi, today announced the opening of 10 new branches of its NBFC business in India under the LuLu Finserv brand. The new branches take LuLu Financial Holdings’ global branch count to 277, as the company looks to positively impact various areas of financial services, in line with its financial inclusion goals.

Five of the new branches are in Coimbatore (Ramanathapuram, Vadavalli, Kavundapalayam, NSN Palayam, and Kuniyamuthur), with four in Thiruvananthapuram (Vithura, Maranalloor, Uchakkada, and Parassala), and one in Alleppey (Nooranad).

The inauguration of all ten branches was done virtually by Mr. Adeeb Ahmed, Managing Director, LuLu Financial Holdings, with the company’s senior management attending from various parts of the world.

Laying out the company’s vision for the sector, Mr. Adeeb Ahamed, said, “LuLu Financial Holdings has always been committed to the cause of financial inclusion and we are excited to deploy our global expertise to disrupt India’s micro lending space. By expanding across tier-1 & 2 cities and their suburbs in South India, we aim to make LuLu Finserv a people friendly brand that merges technology and human connect to simplify segments such as Gold Loan, Personal Loan, MSME loan, and Consumer Durable Loan. Our expansion in India reflects our ambition to become a leading player in this sector, and we look forward to serving our customers in a superior and qualitative manner.”

Mr. Surendran Amittathody, MD & CEO, LuLu Financial Services, said, “Our expansion is grounded in favourable consumer sentiment towards our products and services. We aspire to grow the LuLu Finserv network and reach closer to our customers, so as to contribute meaningfully towards financial inclusion through qualitative offerings in the micro-lending space.”